About Lena
My philosophy:
1) Speed is a huge advantage.
2) Constraints can drive innovative solutions.
3) The market is your best focus group.
Most companies spend too much time, and money, strategizing versus EXECUTING. This is why smaller, aggressive start-ups are beating the Fortune 500 companies.
Delivering value to your customer is what wins. And delivering value means understanding the customer's pains and joys. Tailoring the offer and message to address them. Quickly. Uniquely.
I can help, using best practices learned from the most famous brands in B2C and B2B. Without the Fortune 500 budget or timelines. And tailored to be practical for you, based on your resources and needs.
I have a proven track record in delivering financial results for companies and driving enhancements in brand experience.
Click below to see my professional history.
